China (Beijing) International Food and Beverage Expo(FCE),2015
Time: June 12-14, 2015 Place: China World International Exhibition & Conference Center
Sponsor: Chinese Food Culture Research Association
Co-sponsor: National Food Culture Committee, Chinese Food Culture Research Association
Undertaker: Beixing International Exhibition（Beijing）Co., Ltd
【Witnessing the Biggest Consumption Market of China】
“Food Comes First to Human, So Does Safety to Food”. With high importance to food from governments at various levels, quick growth of market demand and powerful driving by science and technology progress, food sector has achieved sustained, rapid, healthy development. Beijing, as China’s political, economic, cultural and international exchange center, is the biggest consumption circulation market of China at the same time. FCE, relying on Beijing’s huge consumption market and geographical advantages, is designed to meet enterprises’ demand in developing international and domestic markets.
FCE reflects hotpoint of global food sector. The Expo has attracted 450 business exhibitors from 26 countries and regions in the world, with exhibition area of nearly 20,000 sq.m, more than 20 domestic and international professional procurement teams and visitors more than 30,000 persons/times, a new high compared with all past expos. With great market demand, many international food tycoons and domestic famous enterprises will offer an all-round display of their products, of which many are new ones to enjoy their debuts in the China.
【Visitor Source】
Solid purchaser resource is always the most striking highlight of the Expo. The Organizing Committee, with its rich and quality purchasing customer resources, through domestic food-related exhibitions and large-sized professional food wholesale markets around China, has collected information on professional visitors, and designed and printed 600,00 tickets, which have been mailed to agents, distributors, importers & exporters, wholesalers, retailers, supermarkets, hotels, convenience stores and professional buyers, etc, to ensure flow of professional visitors from all cities and provinces of China. In addition, the Organizing Committee has also released letter of invitation to provincial and municipal relevant departments and food associations /societies, etc for them to organize their subordinate enterprises, key enterprises and member units, etc to pay visit and inspection to the Expo in manner of delegation. Through mobile phone short message platform, the Organizing Committee will send more than 500,000 pieces of information on the Expo before and in the Expo to national channel purchasers and circulation servers accumulated over past 10 years, for all-round publicity and invitation. As another approach to develop the Expo, the Expo will practice pre-registration of professional visitors, and organize purchase pairing and providing quality service and commercial and trade talks for the pre-registered visitors.
【All-around 3D Promotion and Publicity】
Publicity through industrial media: China Food News, China Food, websites of Food Business, Food Partner, Food Industry, No.1 Food, Food Investment Promotion, Global Food, Imported Food, and Food Machinery, etc, totaling 200 media for powerful promotion.
Publicity through public media: CCTV, BTV, Beijing Evening News, The Beijing New, Shopping Guide, Baidu Search, websites of xinhuanet.com, Chinese Economy, China Business Press Release Newswire, ifeng.com, sina.com.cn, Tencent, sohu.com, NetEase, etc for whole-process follow-up report; establishing huge Exhibitors’ Supply Information Base and Purchasers' Demand Information Base before the Expo; on-the-spot organizing and conducting point-to-point supply-demand trade talks, to build international food supply-demand information and trade exchange platform;
Publicity through media before the Expo: Before the Expo, the Organizing Committee will advertise the Expo through domestic and foreign professional food media, outdoor（bus , metro and outdoor billboards, etc）and public media in an all-round manner, to release information on the Expo, widen publicity channel and invite more high-end professional visitors;
Publicity through international media: The Organizing Committee will publish information on or advertise the Expo in more than 20 international professional media, to lift the Expo’s notability and international influence, and will realize recommendation to and organization of foreign enterprises through foreign commercial offices, trade representatives, industrial chambers and associations in China, and invite big batches of international professional purchasers for presence and visit.
【Scope of Exhibits】
•Sweets, chocolate and snacks series;
•Beverage, juice, drinking water and drinks series;
•Chinese restaurant, Western restaurant and multi-function restaurant supplies series;
•Coffee, milky tea and instant granule of drinks series;
•Edible oil, olive oil and cereal and oil products series;
•Beverage, fruit wine, liquor and wine series;
•Milk product, dairy and egg product series;
•Biscuit, cake and baked food series;
•Tin, meat products and aquatic product series;
•Quick frozen/frozen food and ice-cream product series;
•Instant noodle, freezing-dry food and ingredients series;
•Healthcare food, nutrient and organic food series;
•Flavorings and food ingredient series;
•food container , packing equipment and food machinery series;
【Rate Standard】
Costs and arrangement: This Expo will offer standard booths and bare space, from which exhibitors can make choice according to specific needs.
Standard booth : 3mx3m=9㎡; international exhibition area : USD4,000 each; domestic exhibition area : RMB 12,800 each;
A standard booth consists of carpet, three-side exhibition board, company name fascia board, one information desk, two chairs, two spotlights, one socket（For special power supply, please notify the organizer in advance, subject to additional charge）.
Indoor bare space : International exhibition area : USD400/㎡; domestic exhibition area : RMB 1,300/㎡（36㎡ as the threshold for hire）;
Bare space will be free of any exhibition frame and facilities. In order to guarantee erection quality, all exhibitors with bare space are asked to choose the organizer-designated builder to erect your exhibition stands. No other builders but the designated builder will be allowed to enter the halls.
Expo News: It will help you enhance your influence in your sector！The Expo News, besides extensive distribution during the Expo days, will also be delivered through various channels to industrial professionals who fail to join the Expo. Expo News price:
◇ Front Cover: ￥30,000 ◇ Inside Front Cover: ￥20,000 ◇ Title Page: ￥20,000
◇ Back Cover: ￥25,000 ◇ Inside Back Cover: ￥18,000 ◇ Inside Color Page: ￥10,000
Technical Exchange
During the Expo, the Organizing Committee will assist exhibitors’ special technical exchange in meeting room of the Center, with exchange item to be decided by relevant exhibitors, 60 minutes and audience of 80-150 as invited by relevant exhibitors and cost of ￥10,000 per exchange. Technical exchanges shall be subject to the arrangement and schedule.
【Opportunities of Strategic Promotion and Cooperation】
The Organizing Committee will invite domestic and foreign enterprises aspiring to develop North China market, ready to establish good relations with government and with powerful strength as the strategic cooperators to enjoy the following services:
1. Promoting good cooperation between you and government authority;
2. Inviting such enterprises’ leaders as the special guests to attend the opening ceremony;
3. Coordinating TV stations and newspaper media for special interview;
4. Priority in selecting striking exhibition area in the Center;
5. Publicity in Guide to Purchase Recommendation and the Expo News;
6. Publicity to you enterprise image at striking ads position in the Center synch with the Expo;
Strategic Cooperation Level: (RMB) 250,000, 350,000 and 580,000 etc. For more details, please contact the Organizing Committee.
Organizer: Beixing International Exhibition（Beijing）Co., Ltd
Contact Details
Contact Person:Chen Peng
Mobile Phone:
Telephone:
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