In the beginning of the century the Russian economy began to grow rapidly again after the crisis at the end of the 90’s. A strong emphasis from central government on self-sufficiency for the Russian meat industry proved fertile ground for VIV Russia. Starting in 2004 this VIV show quickly became a point of reference for the Russian meat industry. In 2011 the fifth edition of VIV Russia will take place and it is the biggest in size and numbers of exhibitors so far.
The VIV-story starts in the 1960s, when agricultural companies in the Netherlands began to specialise in arable farming, milk production and cattle production, which led to the development of intensive livestock production. In 1970, the Dutch compound feed industry and the Ministry of Agriculture launched a pig-farming fair, which Royal Dutch Jaarbeurs later combined with its fair for show-poultry. As a result of the intensification of pig and poultry farming, in 1978, the joint event was named ‘the trade fair for intensive animal farming’ (Vakbeurs Intensieve Veehouderij - VIV). Since 1986, the fair has been called VIV Europe in order to emphasize its international scope.
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The VIV-story starts in the 1960s, when agricultural companies in the Netherlands began to specialise in arable farming, milk production and cattle production, which led to the development of intensive livestock production. In 1970, the Dutch compound feed industry and the Ministry of Agriculture launched a pig-farming fair, which Royal Dutch Jaarbeurs later combined with its fair for show-poultry. As a result of the intensification of pig and poultry farming, in 1978, the joint event was named ‘the trade fair for intensive animal farming’ (Vakbeurs Intensieve Veehouderij - VIV). Since 1986, the fair has been called VIV Europe in order to emphasize its international scope.
Contact Details
Contact Person:Sales Manager
Telephone:
Email:
