NürnbergMesse and Francal Feiras in partnership to promote the major platform for the business of organics in Brazil
Bio Brazil Fair/Bio Fach América Latina consolidates as the most important trade fair for the segment in Latin America
NürnbergMesse Brasil and Francal Feiras, two of the most important trade fair organizers in Brazil announce the joining of their trade fairs of organic products in Brazil. The partnership will be effected in the next edition, which will take place in June 2013 and will make Bio Brazil Fair/BioFach América Latina the largest business platform for the segment in the Country.
According to Abdala Jamil Abdala, president of Francal Feiras, the partnership consolidates the role of Bio Brazil Fair as a major lever for the business of the organics sector in Brazil. "The partnership with BioFach América Latina will broaden the international character of the event, reaching a greater number of buyers and opportunities for producers and processors. Visitors will benefit from a wider range of options and access to new products and trends", says Abdala.
"NürnbergMesse Brasil excels in long standing partnerships, since it is the best way to achieve positive results for the Brazilian market. Additionally, the partnership will increase the opportunities for professional and business updates of all the players of this market in Brazil and all over the world", states Ligia Amorim, managing director of NürnbergMesse Brasil.
"BioFach is the largest trade fair of the organics sector, in which we can follow the major trends of international markets, observing all the links of the chain of the several segments, which nowadays encompasses foodstuffs and beverages, and also cosmetics and textile products. It represents an event in which we not only sell products, but also establish relationships, technical, educational and institutional partnerships, learn and update our knowledge with information on development policies of different countries and institutions, research and development in the academic field, and the latest statistics related to production and consumption developed by global market in the areas of agriculture, industry and retail. Having BioFach back in Brazil represents an opportunity for our culture, people, biodiversity and products to be known for their real value, enabling us to continue interacting with the world market, by showing the values that make LA an important block in the industry and Brazil an organic country by nature", explains Ming Chao Liu, executive coordinator of Organics Brasil Project, partnership of IPD and Apex-Brasil
NürnbergMesse Brasil will be in charge of the international promotion and organization of pavilions and international seminars specifically targeted at this sector. "One of four missions is to foster global exchange aimed at contributing for economic growth and expansion of several markets", adds Ligia Amorim.
As the NürnbergMesse Group organizes editions of BioFach in Germany (the World Organic Trade Fair), India, China, Japan and the United States, this will provide for exchange of experiences and information. According to the International Federation of Organic Agriculture Movements (IFOAM), patron of all BioFach events, the world organics market yields a turnover of around US$ 60 bn.
About NürnbergMesse Brasil
Promoting the most important meetings of suppliers, distributors and dealers of the country in its trade fairs, NürnbergMesse Brasil is a branch of the Group NürnbergMesse, and one of the largest international event and trade fair organizing companies in Brazil. The company is involved with several industries of the national economy, acting with a high level of professionalism and competence. The main events held are Kitchen & Bath Expo, FCE Pharma and FCE Cosmetique, PET South America, PET Rio VET, Glass South America, Analitica Latin America, Biofach and ExpoSustentat. For more information:www.nm-brasil.com.br
About the NürnbergMesse Group
NürnbergMesse is one of the 20 largest exhibition companies in the world and among the Top Ten in Europe.The portfolio covers some 120 national and international exhibitions and congresses and approx. 40 sponsored pavilions at the Nürnberg location and worldwide.Every year, around 30,000 exhibitors (international share: 37 %), 975,000 trade visitors (international share: 21 %) and 405,000 consumers participate in the own, partner and guest events of the NürnbergMesse Group, which is present with subsidiaries in China, North America, Brazil and Italy. The group also has a network of 46 representatives operating in 95 countries.
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